PAST Fusion Academy, as a division of Argonne National Laboratory, is an organization that specializes in training government PIO's in crisis communication. The website homepage connects to potential clients in three simple slides: Issue - address their concerns . Solution - Explain the benefit of their courses . Results - Reassure the process is effective.
Results - The slide show ends with a continuation of the same graphic treatment where we're highlighting the benefit of the training program - The PIO and his or her new ability to effectively communicate during a crisis.
Toolkits provide helpful videos to sharpen the skills for PIO's
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